Shopify Plus and Wrapped: Enterprise omnichannel gift cards.
The same Wrapped Shopify integration, used by Plus brands at scale across multiple stores and regions, with the Wrapped storefront, experience vouchers, refund-to-credit and Apple/Google Wallet on every plan.
A single gift card ledger across every Shopify Plus store and every non-Shopify channel.
Real-time sync
Keep gift card balances accurate across every Shopify Plus store
Multi-store, multi-currency Shopify Plus deployments share one gift card balance, so there is no per-store silo and no manual reconciliation.
- Multi-store sync.
- A card sold in your AU store is redeemable in your US store and vice versa.
- Multi-channel.
- Same card works on connected POS, the Wrapped storefront, Apple Wallet, Google Wallet.
- Channel-broken-down liability.
- Reporting splits balance and aging by store, channel, and vintage.
Enterprise-grade gift card workflows
Bulk issuance, B2B gifting, and refund-to-credit at scale
- Bulk gift card generation.
- CSV import + REST API for corporate orders, employee rewards, and B2B gifting.
- Refund-to-credit.
- Issue store credit on returns from any connected channel: Shopify Plus, your POS, or Wrapped admin.
- Experience vouchers.
- Sell defined experience products (tasting menus, classes, packages) on the same liability ledger.
Gifting your customers will actually enjoy
Branded gifting at the scale Shopify Plus expects
Run the Wrapped storefront on your own domain alongside Shopify Plus, with full personalisation, scheduled delivery, and Apple/Google Wallet on every plan.
- Make it personal.
- Branded designs, custom messages, scheduled delivery, recipient-side reveal.
- Apple & Google Wallet.
- One-tap add for every recipient.
- Klaviyo + Myne + Zapier.
- Native marketing automation across the Plus customer base.
Everything you need in a modern gifting platform
- Flexible formats
- Offer cash gift cards, experience vouchers and branded store credit, all in one system.
- Revenue retention
- Process refunds onto gift cards to keep revenue on the books.
- On-brand design
- Create branded gift cards your customers are proud to give and share.
- Wrapped storefront
- A fully branded gifting storefront on your own domain, with no extra eCommerce platform required.
- Automated marketing
- Use gift card campaigns and Klaviyo, Myne, or Zapier automations to drive return visits.
- Reporting & analytics
- Track sales, redemptions, and activity timelines with liability reporting broken down by channel.
- Multi-location ready
- Sell and redeem gift cards across all sites with accurate reporting and role-based permissions.
- Seamless integrations
- Connect Wrapped with 30+ POS, eCommerce, and marketing tools on a single ledger.
Getting started
Set up and start selling in a few easy steps.
Get set up and start selling, syncing and accepting gift cards across every Shopify Plus store today.
- Customize your digital gift card assets and storefront
- Start with our default templates and add your branding or design completely custom assets on your own Wrapped storefront.
- Connect your Shopify Plus stores
- Integrate with just a few clicks and start selling and accepting gift cards across Shopify Plus and every other connected channel.
- Import existing gift cards
- Bring existing gift cards into Wrapped, so you can manage everything in one place and sync balances across all your sales channels.
- Order physical gift cards (optional)
- Wrapped supports existing physical gift cards, or get new cards printed to offer physical gift cards for purchase in-store and online.
Shopify Plus gift cards: frequently asked questions
- Does Wrapped replace Shopify Plus gift cards?
- No. Wrapped issues native Shopify gift card products, so checkout works exactly as it does now, including any Plus checkout customisation you've built. The balance simply stops being Shopify-only. It becomes redeemable at a non-Shopify POS, in mobile wallets, and on every other connected channel.
- What can Wrapped do that Shopify Plus gift cards can't?
- Shopify Plus adds customisation to the same underlying gift card: a dollar balance inside Shopify. Wrapped adds experience vouchers as a dated, scannable product; refund-to-credit at the till; a branded gifting storefront on its own domain; bulk and corporate gifting with CSV and API ordering; and consolidated liability reporting across every store and venue in the group.
- How does Wrapped connect to Shopify Plus?
- Wrapped connects to Shopify Plus through a native integration. You authorise the connection from your Wrapped account in a few clicks, with no developer work and no code to install. Once connected, gift cards issued anywhere in Wrapped are immediately sellable and redeemable through Shopify Plus, and every transaction writes back to a single shared balance.
- Do gift card balances stay in sync between Shopify Plus and my other sales channels?
- Yes. Wrapped keeps one shared balance per gift card rather than a separate balance per channel. When a card is redeemed in Shopify Plus, the new balance shows up in real time everywhere else it can be used: your other tills, your online store and the Wrapped storefront. Nobody can spend the same value twice.
- Can I import my existing gift cards when I move to Wrapped?
- Yes. You can import existing gift cards with their codes, remaining balances and expiry dates from Shopify Plus or any other platform, so outstanding cards keep working for your customers and you manage everything in one ledger. Self-managed migration import is included on every plan; premium onboarding ($300 one-time) adds managed migration and setup assistance.
- How long does the Shopify Plus integration take to set up?
- Most merchants are live the same day. The setup is four steps: brand your gift card assets and storefront, connect Shopify Plus, import any existing gift cards, and optionally order physical cards. No technical knowledge is required, and step-by-step guides plus email and chat support are included on every plan.
- Does the Shopify Plus integration work across multiple locations?
- Yes. A single gift card works across every site you operate, with role-based permissions and reporting broken down by location. Wrapped's Basic plan covers up to 3 sites, Pro up to 7, and Plus up to 12; additional sites are $20 per month each.
- How much does Wrapped cost with Shopify Plus?
- Wrapped starts at $49 per month (Basic), with Pro at $99 and Plus at $199, all in USD, and annual billing saves 20%. Every plan includes a monthly gift card activation allowance (50 on Basic, 200 on Pro, 500 on Plus) with a per-activation rate beyond it. The Shopify Plus integration itself carries no additional fee, and there is a 14-day free trial.