Shopify Plus and Wrapped: Enterprise omnichannel gift cards.
The same Wrapped Shopify integration, used by Plus brands at scale — multi-store, multi-region — with the Wrapped storefront, experience vouchers, refund-to-credit, and Apple/Google Wallet on every plan.
A single gift card ledger across every Shopify Plus store and every non-Shopify channel.
Real-time sync
Keep gift card balances accurate across every Shopify Plus store
Multi-store, multi-currency Shopify Plus deployments share one canonical gift card balance — no per-store ledger silo, no manual reconciliation.
- Multi-store sync.
- A card sold in your AU store is redeemable in your US store and vice versa.
- Multi-channel.
- Same card works on connected POS, the Wrapped storefront, Apple Wallet, Google Wallet.
- Channel-broken-down liability.
- Reporting splits balance and aging by store, channel, and vintage.
Enterprise-grade gift card workflows
Bulk issuance, B2B gifting, and refund-to-credit at scale
- Bulk gift card generation.
- CSV import + REST API for corporate orders, employee rewards, and B2B gifting.
- Refund-to-credit.
- Issue store credit on returns from any connected channel — Shopify Plus, POS, or Wrapped admin.
- Experience vouchers.
- Sell defined experience products (tasting menus, classes, packages) on the same liability ledger.
How to deliver a premium gifting experience
Branded gifting at the scale Shopify Plus expects
Run the Wrapped storefront on your own domain alongside Shopify Plus, with full personalisation, scheduled delivery, and Apple/Google Wallet on every plan.
- Make it personal.
- Branded designs, custom messages, scheduled delivery, recipient-side reveal.
- Apple & Google Wallet.
- One-tap add for every recipient.
- Klaviyo + Myne + Zapier.
- Native marketing automation across the Plus customer base.
Everything you need in a modern gifting platform
- Flexible formats
- Offer cash gift cards, experience vouchers, and branded store credit—all in one system.
- Revenue retention
- Process refunds onto gift cards to keep revenue on the books.
- On-brand design
- Create branded gift cards your customers are proud to give and share.
- Wrapped storefront
- A fully branded gifting storefront on your own domain — no extra eCommerce platform required.
- Automated marketing
- Use gift card campaigns and Klaviyo, Myne, or Zapier automations to drive return visits.
- Reporting & analytics
- Track sales, redemptions, and activity timelines with channel-broken-down liability reporting.
- Multi-location ready
- Sell and redeem gift cards across all sites with accurate reporting and role-based permissions.
- Seamless integrations
- Connect Wrapped with 30+ POS, eCommerce, and marketing tools on a single ledger.
Set up and start selling in a few easy steps.
Get set up and start selling, syncing and accepting gift cards across every Shopify Plus store today.
- Customize your digital gift card assets and storefront
- Start with our default templates and add your branding or design completely custom assets on your own Wrapped storefront.
- Connect your Shopify Plus stores
- Integrate with just a few clicks and start selling and accepting gift cards across Shopify Plus and every other connected channel.
- Import existing gift cards
- Bring existing gift cards into Wrapped, so you can manage everything in one place and sync balances across all your sales channels.
- Order physical gift cards (optional)
- Wrapped supports existing physical gift cards, or get new cards printed to offer physical gift cards for purchase in-store and online.
